Impeccable Design & Craftsmanship: Lloyd Bruce Home Presents Fendi Casa

For nearly a century, Fendi has stood as a cornerstone of Italian couture. Started by Edoardo and Adele Fendi in 1925, the brand has launched from its modest beginnings as a fur and leather shop to a multinational sensation. Its luscious, impeccably tailored furs and icon-status accessories like the Fendi Baguette and Spy bags have gained a cult following among those in the know, making a lasting imprint on the world of high fashion.

Sixty-five years later, the Rome-based fashion house has emerged with a new dimension for its signature product line. Joining forces with Italian high-end furniture producer Luxury Living Group, Fendi has made its mark in the realm of interiors with the Fendi Casa Home Collection - a line of exclusive furnishings and decor, meticulously crafted and intricately detailed - and no less impressive than its couture counterparts.

Created with the idea of enhancing interior spaces in the same way as its wearable fashions, Fendi Casa embodies a unique approach that reinterprets unmistakable Fendi style. In a nod to its most notable pieces, furnishings are accented with cheeky details like the brand's double 'F' logo and the iconic spy bag fastener. The long-standing Classic collection shows off traditional forms highlighted with exclusive leathers, Selleria stitching, and embroidery, while the updated Contemporary collection presents sleek clean lines, swathed in plush fabrics, furs, and precious skins. Rounding off the ambience are textiles and decor accessories, exquisitely designed with unwavering attention to detail: Fendi furs, Murano glass, and skillful lighting systems add finishing touches to define the essential Fendi space. Ninety percent of Fendi Casa pieces are handcrafted by Italian artisans, using traditional techniques passed down through generations.

For 2014, Fendi Casa unveiled its latest collection that combines aesthetic influences of Italy, New York, and Britain, adding a new collaboration with designer Thierry Lemaire to its ongoing partnership with Toan Nguyen. Strong, powerful lines softened by curved edges prevailed, and lavish materials such as ebony, marble, leathers, and furs continued to figure prominently, extending to some novel applications such as fur-encased cushions inspired by Fendi's runway pieces. A number of new colors were introduced, including soft French blues, deep burgundies, and a vibrant orange red, set off by accents of greys, bronzes, quartzes, and brass, while an array of contrasting textures, including a 3D-effect cube pattern, metallics, 'destroyed' jacquards, and matte leathers added visual and sensual stimulation.

Thierry Lemaire's most notable contributions to the collection included the Star table, a mesmerizing creation of Ebony Makassar featuring a star-shaped polished brass base, and the sharply sculptural Art sofa and chair. The Fendi Casa Contemporary collection saw some new additions by Toan Nguyen, including the cozy and intimate Cocoon sofa. Mirrored table tops, the new Faubourg sofa, and the Sabrina chaise lounge were among the other dramatic pieces completing Fendi Casa's 2014 offerings.

Source Credit:     Text by Kate Missine

Lloyd Bruce Magazine